Dejan Pataki, Author of the Book "Brand: YOU": "People of Knowledge, Experience and Integrity More Often Choose Silence and Exile From the Digital Space"

Dnevni list Danas

Lean Left

Factuality

Ownership

Dejan Pataki, a marketing expert from Novi Sad, is the author of the book "Brand: YOU" in which he published conversations with 28 interlocutors from different industries and generations, well-known people who, paradoxically, rarely appear in public. As he says, the ether is therefore contaminated with simplicity, lies and generic content. Without any value. The book is in spite of that.