De Beers Launches 'Ombré Desert Diamonds' Jewellery Beacon and 'Origin, De Beers Group' Polished Diamonds
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10 Articles


De Beers launches 'Ombré Desert Diamonds' jewellery beacon and 'Origin, De Beers Group' polished diamonds
First 'beacon' product in more than a decade will support category demand for natural diamonds, while Origin initiative will differentiate De Beers-sourced polished diamonds Rapid delivery of Origins strategy priorities and reinforced commitment to driving demand for natural diamonds
De Beers commits to renewable energy – News Stand
De Beers Group is strengthening its commitment to sustainability through key developments in renewable energy, aligned with its Building Forever programme. The company has entered into new partnerships aimed at expanding clean energy use across its operations. Namdeb recently signed a memorandum of understanding (MoU) with NamPower to scale up its current 34 MW wind energy project. Early assessments suggest the project could expand to between 10…
De Beers launches Ombré Desert Diamonds and polished Origin series
LAS VAGAS, US - Media OutReach Newswire - 12 June 2025 - De Beers Group today unveiled compelling new downstream propositions focused on driving desire for natural diamonds as a category and on differentiating polished diamonds sourced from De Beers Group. Al Cook, Chief Executive Officer of De Beers Group announces the Origins strategy at JCK. At the annual JCK Las Vegas Show – the largest jewellery event in the global calendar – De…
De Beers launches ‘Ombré Desert Diamonds’ jewellery beacon and
First ‘beacon’ product in more than a decade will support category demand for natural diamonds, while Origin initiative will differentiate De Beers-sourced polished diamonds Rapid delivery of Origins strategy priorities and reinforced commitment to driving demand for natural diamonds LAS VEGAS, US – Media OutReach Newswire – 12 June 2025 – De Beers Group today […]


De Beers launches ‘Ombré Desert Diamonds’ jewellery beacon and ‘Origin, De Beers Group’ polished diamonds
First ‘beacon’ product in more than a decade will support category demand for natural diamonds, while Origin initiative will differentiate De Beers-sourced polished diamonds Rapid delivery of Origins strategy priorities and reinforced commitment to driving demand for natural diamonds LAS VEGAS, US – Media OutReach Newswire – 12 June 2025 – De Beers Group today […]
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