The Sisyphean Path It Took to Get 'Coyote vs. Acme' to the Big Screen
The film is tracking for a $14 million to $16 million opening, following a $50 million deal after a year of backlash and protests.
4 Articles
4 Articles
'Coyote vs. Acme' Finally Made It to Theaters, but What Can It Do at the Box Office?
One of the final films to hit theaters this summer is a title that almost never made it to theaters. After months upon months of public pressure, the “Looney Tunes” comedy “Coyote vs. Acme” will be released this weekend after Warner Bros. backed off of plans to permanently shelve it for a tax writeoff, instead selling it to indie distributor Ketchup Entertainment. For the cast and crew of “Coyote vs. Acme” and all those who demanded that the wor…
The Sisyphean path it took to get 'Coyote vs. Acme' to the big screen
Warner Brothers' decision three years ago to shelve a live action animated movie with Wile E. Coyote and the Roadrunner upset many fans. Here's what its release tells us about Hollywood economics.
Warner Bros. buried Coyote vs. Acme, sold it for $50 million and exposed how much he actually saved when he lost it. The case that reveals how Hollywood turns a movie into a fiscal advantage.
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