US EditionCostco Sued over Its $5 Rotisserie Chickens
Plaintiffs allege Costco misleads customers by labeling rotisserie chicken as preservative-free despite additives sodium phosphate and carrageenan, seeking damages for false advertising.
- On Jan. 22, plaintiffs Anatasia Chernov and Bianca Johnston filed a class-action in U.S. District Court for the Southern District of California alleging Costco falsely markets Kirkland Signature Seasoned Rotisserie Chicken as containing 'no preservatives' despite two added preservatives.
- Plaintiffs contend they would have paid less or avoided buying the chicken if label disclosures on preservatives, appearing only in small print, had been clearer amid a recent years trend.
- Selling more than 157 million rotisserie chickens annually, plaintiffs allege Costco's $5 Kirkland Signature Rotisserie Chicken falsely advertised 'no preservatives' has caused tens—if not hundreds—of millions of dollars in damages.
- He added `Our lawsuit seeks to hold Costco accountable for deceiving its customers,' as the case is in progress and could go to court,
- Market reaction shows Costco shares are up more than 13% year to date, while stock trading around $977, down about 0.5% midday, as the case progresses toward potential court steps.
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NBC Chicago
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Costco’s iconic $4.99 rotisserie chicken gets roasted in lawsuit. Here’s what they’re claiming
Costco’s famed $4.99 rotisserie chicken is under fire in a proposed class action lawsuit claiming that the big box warehouse falsely advertised that its birds were preservative free. Two California shoppers say Costco mislead customers nationwide by prominently advertising its rotisserie chicken as containing no preservatives, while discreetly listing two added preservatives — sodium phosphate and carrageenan — in fine print in the ingredient li…
Costco's $4.99 rotisserie chicken gets roasted in lawsuit. Here's what they're claiming
Costco's famed $4.99 rotisserie chicken is under fire in a proposed class action lawsuit claiming that the big box warehouse falsely advertised that its birds were preservative free. Two California shoppers say Costco mislead customers nationwide...
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