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Colorado athletics striving for more revenue to reduce projected deficit

Record-high expenses driven by a $54 million coach contract and $20.5 million in athlete revenue sharing push CU athletics to seek new revenue sources.

Summary by Denver Post
Facing a potential budget deficit of $27 million for the current fiscal year, the University of Colorado athletics department is pushing to bring in more revenue. CU’s budget includes a projection of $136.7 million in revenue for the fiscal year, which ends on June 30, 2026, but also $163.7 million in expenses. Colorado head coach Deion Sanders during the senior ceremony before the ASU game on Nov. 22, 2025, at Folsom Field. (Photo by Cliff Gras…

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Denver Post broke the news in Denver, United States on Tuesday, December 16, 2025.
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