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Coffee Companies Launch Satellite-Based Program to Track Deforestation ...

Summary by WTVB
NEW YORK, April 22 (Reuters) – Several coffee companies and coffee traders are launching a new system to track deforestation related to coffee cultivation around the ​world, JDE Peet’s, one of the participating companies, ‌said in a statement on Wednesday. The Coffee Canopy Partnership will use satellite imagery supplied by Airbus, combined with artificial intelligence models, to map coffee farms and identify areas of forest loss nearby. It said…

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Several major coffee companies and commodity traders have launched a new system to track deforestation related to coffee cultivation around the world, JDE Peet’s announced Wednesday. The initiative, called the Coffee Canopy Partnership, will use satellite imagery from Airbus combined with artificial intelligence models to map coffee farms and identify forest loss near them. The companies say the goal is to pinpoint problem areas and work with lo…

ReutersReuters
+2 Reposted by 2 other sources
Center

Coffee companies launch satellite-based program to track deforestation ...

·United Kingdom
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The industry is thus responding to an EU regulation that obliges manufacturers and importers to prove the origin of their coffee. Who are the actors of the initiative and what is planned.

·Düsseldorf, Germany
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This satellite mapping project is intended to target forests that appear to be demolished to plant coffee and to serve as a tool for national authorities to enforce their rules against deforestation.

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Handelsblatt broke the news in Düsseldorf, Germany on Wednesday, April 22, 2026.
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