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Co:definery CEO Robin Bonn challenges agency sameness in new book 'Market of One'
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Co:definery CEO Robin Bonn challenges agency sameness in new book 'Market of One'
In an industry where agencies routinely work harder for less money while margins shrink and talent burns out, Co:definery CEO & Founder Robin Bonn delivers a provocative and optimistic thesis: the problem isn’t too many agencies – it’s that most agencies are virtually indistinguishable from each other. His new book, Market of One: How Your […] The post Co:definery CEO Robin Bonn challenges agency sameness in new book ‘Market of One’ appeared fir…
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