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Bibigo Expands Gimbap Distribution Across Major US Supermarkets

Summary by The Korea Times
Bibigo, the flagship consumer food brand of CJ CheilJedang, is expanding distribution of its frozen gimbap (seaweed rice roll) across major U.S. supermarkets, capitalizing on surging demand for convenient Korean meals. CJ CheilJedang said Thursday that sales of Bibigo gimbap in the United States rose 59 percent during the January-July period from a year earlier, as its retail footprint more than doubled. The frozen gimbap became available at Kro…

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CJ CheilJedang announced on the 1st that it is expanding the sales network for ‘Bibigo Gimbap’ to major U.S. grocery chains and strengthening marketing targeting local consumers. According to CJ CheilJedang, sales of Bibigo Gimbap in the U.S. from January to July of this year increased by 59% compared to the same period last year. The number of sales outlets has also grown approximately 2.5-fold, from 1,924 last year to 4,734 currently. The expa…

[Digital Daily Reporter Yoo Chae-ri] CJ CheilJedang announced on the 1st that sales of Bibigo Gimbap in the U.S. market from January to July of this year increased by 59% compared to the same period last year. Since entering major U.S. retailer Kroger in December 2024, Bibigo Gimbap has expanded its sales outlets this year to include Albertsons, Food Lion, KUBF, and Meyer, and is currently sold in a total of 10 mainstream distribution channels.…

CJ CheilJedang announced on the 1st that it is accelerating its efforts to target the mainstream market, stating that Bibigo Gimbap sales are showing significant growth in the U.S. market.

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asiae.co.kr broke the news on Thursday, October 1, 2026.
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