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Civil rights activists call for a Target boycott after retailer backs away from diversity programs

  • Civil rights activists are calling for a national boycott of Target over its decision to phase out diversity, equity, and inclusion initiatives, which they believe undermines support for racial equity.
  • Nekima Levy Armstrong, a civil rights lawyer, expressed disappointment that Target has not reached out to local Black leaders regarding its decision.
  • Activists plan to partner with national organizations to promote the boycott, fearing it may negatively impact Black-owned businesses that sell products through Target.
  • Target's Chief Community Impact Officer described the decision to retire diversity goals as a 'next chapter' in the company's strategy, emphasizing the need to adapt to the evolving external landscape.
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arcamax.com broke the news in on Thursday, January 30, 2025.
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