Circulose Signs Bestseller, Reformation, John Lewis and more

Circulose Signs Bestseller, Reformation, John Lewis and more

Eight new brand partnerships bring Circulose closer to scaling recycled viscose. CEO Jonatan Janmark unpacks the strategy that made it happen, and the challenges ahead.

Circulose secures new partnerships with Bestseller, John Lewis, other major fashion brands

Recycled textile manufacturer Circulose has announced a new wave of partnerships with major global fashion brands as it advances efforts to bring its next-generation material to market at scale. The latest partners include Danish fashion group Bestseller, UK retailer John Lewis, C&A, Filippa K, Reformation, Faherty, Bobo Choses and Zero, according to industry reports.  The […] The post Circulose secures new partnerships with Bestseller, John Lew…