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This Gremlin-Looking Toy From China Is Proving to Be Tariff-Proof

  • Pop Mart, a China-based toy distributor, experienced rapid growth in 2024 with strong sales in China and the US markets.
  • This growth followed rising American interest in Asian cute culture despite trade tensions and anti-Asian sentiment during the pandemic.
  • Pop Mart’s revenue outside China rose 375.2%, driven by Labubu toys generating 3 billion yuan, while new product launches cause long store lines worldwide.
  • Following a 90-day US-China truce, tariffs dropped significantly, and Pop Mart pledged customers will not face additional customs fees despite trade war concerns.
  • Citigroup expects Pop Mart to diversify supply chains, increase prices in the US, and expand globally, reflecting the brand’s resilience and luxury item status.
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Labubu: The gremlin-looking doll from China is proving to be tariff-proof

The impish yet cute plushies are a global sensation among Gen Z and even those older, often hanging on handbags, backpacks and belt loops.

·Atlanta, United States
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  • 71% of the sources are Center
71% Center
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Bloomberg broke the news in United States on Thursday, May 15, 2025.
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