Kenya Leverages WRC Safari Rally to Promote Sports Tourism

Kenya leverages WRC Safari Rally to promote sports tourism

Kenya plans to use the Safari Rally Kenya to promote the country as a sports tourism destination.

Kenya:Government Backs Safari Rally to Drive Tourism Investment and Sports Growth

Nakuru County is once again experiencing a major economic boost as the 2026 edition of the globally renowned World Rally Championship (WRC) Safari Rally roars into Naivasha, with an estimated 600,000 fans expected to attend the three-day motorsport spectacle. The rally, which runs from Thursday, March 12 to Sunday March 15 has drawn 46 drivers, including 17 Kenyan competitors, and continues to cement Naivasha’s status as a leading sports tourism…

Els reptes del Safari Rally de Kenia: un any encara més incert

El Safari Rally de Kenia, considerat un dels esdeveniments més durs del Mundial de Ral·lis, es prepara per afrontar aquest any unes condicions encara més extremes que en edicions anteriors. La temporada de pluges ha afectat de manera considerable la competició, convertint les pistes habitualment difícils en veritables trinxeres de fang que posaran a prova la resistència dels vehicles i la destresa dels pilots. Els pilots s’han referit a la situa…

Chana Brothers secure backing from Rubis & Castrol ahead of WRC Safari Rally

Kenya rally duo, Jasmeet and Ravi Chana, have officially kicked their 2026 WRC Safari Rally preparations into high gear. The brothers, competing under the CRS Racing Team banner, have secured renewed sponsorship from energy giants Rubis Energy Kenya and Castrol. Olivier Sabrié, CEO for East Africa and Group MD of Rubis Energy Kenya, emphasized that […] The post Chana Brothers secure backing from Rubis & Castrol ahead of WRC Safari Rally appeared…