CEOs behaving badly: What comms can do when leaders step in it
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1 Articles
CEOs behaving badly: What comms can do when leaders step in it
Covering your bases both internally and externally. When Astronomer CEO Andy Byron sparked what is now referred to as Coldplaygate, his public humiliation wasn’t the only byproduct of the moment. The organization he led was thrust into the spotlight, catapulted by the speed of internet speculation, memes and fake statements. But Astronomer didn’t respond until late the next day, a Friday afternoon. By then, the damage had been done. In the wake …
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