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Karol G to Headline Halftime Show During YouTube’s First Exclusive NFL Broadcast, Live From Brazil

The 2025 NFL São Paulo game will feature a halftime show by Grammy winner Karol G and stream free globally on YouTube, marking its first exclusive NFL broadcast.

  • On September 5, the NFL will host its inaugural game in Brazil at São Paulo’s Corinthians Arena, featuring a matchup between the defending AFC titleholders, the Kansas City Chiefs, and the Los Angeles Chargers, with free global streaming available on YouTube.
  • This event arises from the NFL's strategy to expand its international reach and promote Latino culture, partnering with YouTube for their first exclusive NFL live broadcast amid rising football fandom in South America.
  • The halftime segment will feature a performance by Colombian Grammy Award winner Karol G, while the Brazilian national anthem will be sung by Ana Castela, and Kamasi Washington will deliver the U.S. anthem, showcasing a fusion of sports and Latin music traditions.
  • Karol G, who is currently promoting her album 'Tropicoqueta' with over 1 billion streams, called this opportunity perfect and expressed pride in representing Latin culture on this global NFL stage.
  • This game and broadcast symbolize a historic moment for the NFL and YouTube, marking a milestone in global live sports entertainment and signaling further growth of football and Latino cultural influence internationally.
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Gathering football fans, Brazil and Karol G for a one-night stand? That’s a winning formula. Grammy-winning singer will lead the part-time show during the first exclusive broadcast of the NFL on YouTube, which will take place on September 5 at the Arena Corinthians in São Paulo, Brazil, as part of the week’s duel between the Los Angeles Chargers and the Kansas City Chiefs, AFC champions. “This year has been truly rewarding, and the timing of thi…

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Colombian singer Karol G will be the protagonist of the half-time show of the game between Los Angeles Chargers and Kansas City Chiefs

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Folha de S.Paulo broke the news in São Paulo, Brazil on Wednesday, August 13, 2025.
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