Independent, Texas-born premium tequila brand launches strategic expansion program focused on lon...
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Among the agro-industrial exports, tequila is the second most shipped product from Mexico, only behind the beer and ahead of the berries, avocado and tomato. However, due to its designation of origin that guarantees that 100 percent of the work is carried out within the country, tequila is representative of the quality and standards in the export production of Mexico, said Roberto Ramírez Laverde, senior global vice president of Tequila Patron a…