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China's BYD Steps up Assisted-Driving Push

BYD said the chip is already in mass production and can raise computing power utilization by 100% in its in-house driving system.

  • On Thursday, Chief Executive Officer Wang Chuanfu unveiled the Xuanji A3, China's first self-developed 4nm assisted-driving chip supporting Level 3 and Level 4 autonomous driving capabilities.
  • Facing eight months of falling sales and a 55% profit decline, BYD is pivoting toward intelligent-driving technology to shift the competitive battleground from price to advanced capabilities.
  • Built entirely in-house, the Xuanji A3 chip delivers 700 TOPS of computing power; a three-chip cluster exceeds 2,100 TOPS, unifying the smart cockpit, driver-assistance system, and propulsion.
  • BYD is expanding its 'God's Eye' system to mass-market vehicles like the Seagull, offering the add-on for 12,000 yuan with one year of insurance covering accident damages.
  • Competition from Huawei-backed rivals and Tesla remains intense as BYD waits for China to formalize consumer-facing self-driving legislation, which the company expects by 2027.
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Company has informed that it intends to invest more than 100 billion yuan, the equivalent of $14.75 billion, in research and development of intelligent technologies in the next three years

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China's BYD steps up assisted-driving push

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Bloomberg broke the news in New York, United States on Thursday, May 28, 2026.
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