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BYD Brings EV Price Wars to Small Cars in Europe
- BYD cut prices by up to 34% on May 23 across 22 popular models, launching the $15,000 Seal 06 EV in China to intensify the EV price war.
- This aggressive pricing follows BYD’s strategy to pressure competitors amid Tesla’s declining sales and BYD outranking Tesla in European regional sales earlier this year.
- The Seal 06 EV includes over 33 standard features, offers a 292 to 339-mile range with two battery options, and is roughly the same size as Tesla’s Model 3 but costs less than half.
- BYD’s Executive VP Stella Li highlighted in a Bloomberg interview that BYD leads Europe with 7 to 9 EV models plus plug-in hybrids, attracting customers from premium brands including Tesla.
- The price cuts and new affordable models have intensified competition, triggering industry warnings of a price war and prompting BYD to expand local manufacturing, like its Hungarian plant with 200,000 annual EV capacity.
27 Articles
27 Articles
Why BYD Is Now The Clear EV Leader - CleanTechnica
Steve Hanley wrote an article yesterday about EV sales in China in May. In response, Larry Evans wrote a long, enlightening comment regarding BYD that deserves more attention. Here it is (with only slight editing): By Larry Evans One thing over the past month that is starting to crystalize is ... [continued] The post Why BYD Is Now The Clear EV Leader appeared first on CleanTechnica.
BYD launches cut-price EVs in Europe amid global price war
BYD has launched its cheapest and smallest electric vehicles in Europe, as the Chinese EV price war spreads worldwide. The Dolphin Surf, a hatchback, will retail for around $25,000 in the UK and EU, three times the Chinese price, partly thanks to tariffs. European manufacturers including Citroën, Renault, and Dacia have anticipated the move by releasing their own compact EVs to compete, and analysts said that prices had room to drop further as a…
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