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Buy Now and Pay Later, Model that Drives Direct Sale in Hotels
Summary by Hosteltur: Toda La Información De Turismo
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The payment model of “Buy now, pay later” (BNPL) is being consolidated in the tourism sector as a tool to improve customer experience and increase revenue in direct sales. Although this short-term, interest-free financing system is common in e-commerce and online travel platforms, its direct adoption by hotels progresses more slowly, although it is an opportunity to attract a younger, more digital and demanding customer. The incorporation of thi…
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