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BTMI looking to diversify & grow other source markets – Caribbean Broadcasting Corporation
Summary by CBC Barbados
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BTMI looking to diversify & grow other source markets – Caribbean Broadcasting Corporation
Aside from traditional tourism markets, the Barbados Tourism Marketing Incorporated (BTMI) is looking to diversify and grow other source markets.According to Chief Executive Officer Andrea Franklin, Europe is one market officials are working on feverishly to improve arrival numbers.Ms Franklin is among the BTMI’s delegation in Antigua and Barbuda for the ongoing Caribbean Marketplace.The team includes dozens of its partners promoting the island.
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