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BRP names former Renault Group executive Denis Le Vot as next CEO

Denis Le Vot brings over 30 years of global leadership experience from Renault Group to lead BRP during its M28 strategic plan for long-term growth.

  • On Dec. 16, 2025, BRP appointed Denis Le Vot as President and Chief Executive Officer effective February 1st, 2026, coinciding with José Boisjoli's planned retirement.
  • A veteran of the Renault Group, Le Vot joined in 1990 and led marketing, sales, after-sale services, and operations across France, Russia, Belgium, Turkey, and the United States.
  • Board roles will shift as Pierre Beaudoin, Chair of the Board , is appointed Chair and Barbara Samardzich, Lead Independent Director, remains while Denis Le Vot, incoming board member, joins the board.
  • The Board said Denis Le Vot will advance BRP's M28 strategic plan and drive long-term growth for the $7.8 billion company with 16,500 employees as of January 31, 2025.
  • In his farewell message, José Boisjoli praised handing the `hand over the wheel to Denis`, who said `I'm grateful for the trust the Board has placed in me, and I'm truly excited to lead BRP into a new chapter.
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15 Articles

Lean Left

BRP has appointed Denis Le Vot, former senior executive of the French car manufacturer Renault, as head of the company. He will now have to lead the snowmobile manufacturer Ski-Doo in a context of a turbulent commercial war.

·Montreal, Canada
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Winnipeg Free PressWinnipeg Free Press
+8 Reposted by 8 other sources
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BRP names former Renault Group executive Denis Le Vot as next CEO

Breaking News, Sports, Manitoba, Canada

·Winnipeg, Canada
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It is the Frenchman Denis Le Vot who will take the reins of the Quebec flagship BRP in February.

·Quebec City, Canada
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Winnipeg Free Press broke the news in Winnipeg, Canada on Tuesday, December 16, 2025.
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