Brits are making their Pimm's punch all wrong, says spirits expert

81% OF BRITS ARE MAKING THEIR SUMMER PUNCH WRONG, SAY ALDI EXPERTS

Summer punch cocktails are a quintessential British experience, yet new research reveals most Brits are mixing summer drinks all wrong. With the average drinker enjoying 4.6 glasses this summer, the UK is expected to pour more than 210 million serves. But according to a survey of over 2,000 adults, 81% of Brits admit to mixing […] The post 81% OF BRITS ARE MAKING THEIR SUMMER PUNCH WRONG, SAY ALDI EXPERTS appeared first on ALDI UK Press Office.

Brits are making their Pimm's punch all wrong, says spirits expert

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! The quintessential ‘summer punch’ (made with Pimm’s or alternatives such as Aldi’s Austin’s) has officially been crowned the nation’s favourite summer drink – but new research from Aldi reveals that most Brits are getting it wrong. Made with a gin-based fruit cup, lemonade, ice, and fresh garnishes, the Summ…