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Bridging the Generational Communication Gap in Agriculture

Summary by Rural Roots Canada

Communication is constantly evolving, especially in agriculture, where different generations interact daily. And how we interact depends on what generation we belong to, and the differences can be striking. Kristin Pronschinske, CEO of Lookup LLC, studies the different generations, including Baby Boomers, Gen X, Millennials, Gen Z, and Gen Alpha, and how they communicate. Speaking at the AWC West 2025 Conference, Pronschinske says each generatio…

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Rural Roots Canada

Bridging the Generational Communication Gap in Agriculture

Communication is constantly evolving, especially in agriculture, where different generations interact daily. And how we interact depends on what generation we belong to, and the differences can be striking. Kristin Pronschinske, CEO of Lookup LLC, studies the different generations, including Baby Boomers, Gen X, Millennials, Gen Z, and Gen Alpha, and how they communicate. Speaking at the AWC West 2025 Conference, Pronschinske says each generatio…

8 days ago

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Rural Roots Canada broke the news in 8 days ago on Monday, March 31, 2025.

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