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Brand Safety: This Study Shows Why News for Advertising Is Not a Risk Environment

Summary by horizont.net
News content is difficult in the advertising market – especially in times of wars and crises. Many advertisers imply negative radiation effects to these environments. A large-scale study now shows that fear is unfounded. Risk lies elsewhere.
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News content is difficult in the advertising market – especially in times of wars and crises. Many advertisers imply negative radiation effects to these environments. A large-scale study now shows that fear is unfounded. Risk lies elsewhere.

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horizont.net broke the news in on Wednesday, February 18, 2026.
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