Boran cattle reshape thinking on profitable beef production

Boran cattle reshape thinking on profitable beef production

For decades, success in cattle farming was often associated with bigger-framed animals, maximum output and intensive supplementation. The assumption was straightforward: more kilograms meant more profit. But that thinking is beginning to shift. Across many of South Africa’s beef-producing regions, rising feed costs, recurring drought cycles, pressure on grazing resources and tighter margins are forcing producers to reassess the economics of catt…