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Blake Charles Salon Expands Internationally with Acquisition of Iconic Saint-Tropez Salon Le Boudoir

Dec. 16, 2025, Blake C. McCall announced the acquisition of Salon Le Boudoir in Saint-Tropez, making Blake Charles Salon the first American luxury brand with a French Riviera flagship.
Founded more than 21 years ago by Christophe Gaye, Salon Le Boudoir anchors Blake Charles Salon's European entry, reflecting its mission to deliver world-class beauty experiences.
Under the new ownership, Christophe Gaye will remain as manager during the transition and Blake Charles Salon Saint-Tropez will be rebranded in January 2026, merging American innovation with European refinement.
The deal merges American innovation with European refinement, positioning Blake Charles Salon to open its Saint-Tropez flagship and establish a foundation for expansion into select global markets.
Blake Charles arrives with U.S. accolades, recently named among America's 20 'Salons of Distinction,' and Blake C. McCall framed the acquisition by saying, "Saint-Tropez embodies a legacy of beauty, artistry, and effortless sophistication.

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Blake Charles Salon Expands Internationally with Acquisition of Iconic Saint-Tropez Salon Le Boudoir

SAINT-TROPEZ, France, Dec. 16, 2025 /PRNewswire/ -- Blake C. McCall, founder of Blake Charles Salon, announces the acquisition of the esteemed Salon Le Boudoir in Saint-Tropez, France. This milestone marks Blake Charles Salon's official expansion into Europe, bringing the sophistication…

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