Black, gold and a little magic: UCF adds Walt Disney World logo to football helmets
The sticker will stay on UCF helmets through the 2026 season as the Knights expand a longstanding Central Florida partnership.
- On Friday, UCF announced a partnership with Walt Disney World, debuting the logo on the rear bumper of Knights football helmets during Saturday's game against TCU at Acrisure Bounce House.
- Walt Disney World sits 30 miles from the UCF campus, creating deep community ties where thousands of alumni have worked for the company. Sivonne Davis, Vice President of Marketing Strategy at Walt Disney World Resort, said the collaboration celebrates 'the spirit of Central Florida.'
- Through 2026, the sponsorship agreement will remain in effect, with UCF Vice President and Director of Athletics Terry Mohajir stating the relationship brings together two organizations with 'tremendous national reach' and shared commitment to community experiences.
- Following Minnesota and Utah, UCF is the latest college program to feature a corporate sponsor on its helmet. The university also maintains existing branding partnerships with Monster Energy and Westgate Resorts at Acrisure Bounce House.
- Disney Experiences aims to engage Knights fans and celebrate Central Florida's energy through this partnership, which represents more than just a logo. The initiative creates opportunities to highlight the experiences that make the region vibrant.
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UCF Knights unveil incredibly on-brand helmet sponsorship deal with Walt Disney World – Democratic Accent
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Sun-Sentinel
Orlando SentinelUCF, Walt Disney World partner to add logo to Knights’ football helmets
UCF is expanding its partnership with Walt Disney World in a deal that includes the Disney logo on the back of the Knights' football helmets, starting Saturday against TCU.
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