DOT Turns to P-Pop for Tourism Campaign - Asian Journal News

DOT names BINI girls tourism ambassadors

THE Department of Tourism (DOT) on Friday named P-Pop girl group BINI as one of the country's tourism ambassadors to help promote Philippine tourism following the group's historic performance at the Coachella Valley Music and Arts Festival last April.

Why DOT tapped BINI to be a tourism ambassador for the Philippines

MANILA, Philippines – Over the years, P-pop girl group BINI has extended its impact from Philippine shores to the global stage with the help of successful world tours and international performances. Through it all, the P-pop octet has not only put Filipino music on the map but has also made it a point to bring with them pieces of Filipino culture to every new stage they set foot on. Play Video That’s precisely why they were tapped by t…

'Fave destination': BINI embraces new role as official tourism ambassadors

P-pop girl group BINI expressed their gratitude to the Department of Tourism (DOT) after being tapped as tourist ambassadors for the country. The octet, dubbed as the “Nation’s Girl Group,” on Friday, July 3 finally made their moniker official when the government agency named them among the county’s official ambassadors for tourism. DOT Secretary Dita […] The post ‘Fave destination’: BINI embraces new role as official tourism ambassadors appeare…

DOT turns to P-pop for tourism campaign - Asian Journal News

Department of Tourism (DoT) teams up with TikTok Philippines  to harness local content creators in promoting domestic travel   -Photo from Facebook/@BWorldPH  BINI is expected to be one of two ambassador groups; local media have identified SB19 as the second, although the department has not publicly confirmed the name MANILA — The Department of Tourism plans to enlist two P-pop groups…

BINI tapped as PH tourism ambassadors

The Department of Tourism (DOT) has picked popular girl group BINI as their newest ambassadors.The group, composed of Jhoanna, Maloi, Stacey, Sheena, Gwen, Aiah, Colet, and Mikha, together with Star Magic head Lauren Dyogi, paid a courtesy call to Tourism Secretary Maria Bernardita “Dita” Angara-Mathay in Makati, recently.In a report by ABS-CBN News, Mathay praised the girl group.She said, “I am so happy. They have so many ideas. Sometimes the y…

BINI named as PH tourism ambassadors

P-pop powerhouse BINI paid a courtesy visit to Tourism Secretary Dita Angara-Mathay on Friday, July 3, for initial talks on the girl group’s role as Philippines’ tourism ambassadors. The octet, consisting of Jhoanna, Aiah, Colet, Maloi, Gwen, Stacey, Mikha and Sheena, met with the Tourism secretary along with Star Magic head Lauren Dyogi. “Each girl actually represents a province or a town and they’re very very knowledgeable about the charming f…