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Bikmo and Push Launch Embedded Insurance to Empower UK Bike Retailers

Summary by BikeBiz
Bikmo has announced its first release from its new strategic partnership with Push. According to Bikmo, the new collaboration enables seamless embedded insurance directly into the bike-buying journey—giving riders 30 days of free insurance, activated at the point of purchase. The first launch under this new integration is with Trek UK’s newly launched eCommerce site for their directly owned Trek stores. We’re delighted to be part of Trek’s next …
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BikeBiz broke the news in on Friday, May 23, 2025.
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