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ITV Releases First Look at the New Big Brother House Ahead of the 2026 Series
The series will run for eight weeks, and a new companion show will air on ITV2, ITVX, YouTube and podcast platforms.
ITV unveiled the Big Brother house for the 2026 season ahead of the series launch this Sunday, September 13, at 9pm on ITV2 and ITVX.
Before the premiere, content creators The Bov Boys, including Angryginge, will conduct a 24-hour livestreamed "dry run" of the house, which features maroon, blue, and green tones with eye logos throughout.
Returning hosts AJ Odudu and Will Best lead the eight-week season, with episodes airing nightly from Sunday through to Thursday on Big Brother.
A new companion show, The Group Chat, will be hosted by Kate Lawler and GK Barry, airing on ITV2, ITVX, and YouTube and produced by Initial.
ITV described the house as "reimagined as a house of surprises," while host AJ Odudu cautioned, "Everyone's under surveillance constantly," signaling the series will emphasize constant monitoring and unexpected twists.