Netflix, YouTube and Disney Interested in US Rights of FIFA World Cup, Deal May Reach $2 Billion: Report
Streaming platforms could pay up to $2 billion per tournament as FIFA weighs bundling English and Spanish U.S. rights, people familiar said.
- Netflix, Disney, and Alphabet's YouTube are challenging Fox for U.S. broadcast rights to the 2030 and 2034 World Cup, according to people familiar with the matter.
- FIFA intends to bundle English- and Spanish-language U.S. rights for future tournaments to increase bidding prices, following recent U.S. matches drawing audiences rivaling NFL playoff games.
- Media companies are budgeting between $1.5 billion and $2 billion for U.S. rights per tournament, whereas Fox paid $485 million for English rights and NBCUniversal's Telemundo paid $600 million for Spanish rights for the 2026 event.
- Amazon and Apple may also enter the bidding, fueling competition, though NBCUniversal may withdraw if FIFA requires bundled sales at the $2 billion price point.
- Both the 2030 and 2034 World Cup will occur in less appealing time zones for U.S. viewers, with the 2034 tournament in Saudi Arabia featuring a dramatic time difference from U.S. Eastern time.
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The Economic Times
Times of IndiaNetflix, YouTube and Disney interested in US rights of FIFA World Cup, deal may reach $2 billion: Report
Several major media companies are preparing to bid billions for FIFA World Cup broadcasting rights. Netflix, Disney, and Alphabet's YouTube are expected to challenge for the next two tournaments. Amazon and Apple could also join the bidding war for these lucrative rights. FIFA is considering selling English and Spanish language rights together for the first time. This move aims to increase revenue and potentially simplify broadcast arrangements.
The 2026 World Cup has not yet come to an end; however, giants in the entertainment industry could unleash a historic war for the broadcasting rights of the 2030 World Cup.Reports point out that Netflix, Disney and YouTube are already targeting the upcoming event, so they are even analyzing offers to get broadcasting rights in the United States.A few months after FIFA starts with their negotiating tables, versions point to the costs of broadcast…
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