IKEA launched a new concept of shop in France at the end of May. The first "compact" will soon open near Limoges. Nicolas Doze, editor of the LCI economy, gave an update on the strategy of the Swedish company. - "Being closer and closer to the city centres": a new format of IKEA store disembarks in France, Nicolas Doze's opinion on this strategy (Economy).
IKEA launched a new concept of shop in France at the end of May. The first "compact" will soon open near Limoges. Nicolas Doze, editor of the LCI economy, gave an update on the strategy of the Swedish company. - "Being closer and closer to the city centres": a new format of IKEA store disembarks in France, Nicolas Doze's opinion on this strategy (Economy).