'Shop Local': Puerto Rico's Local Hero Brings Tourism Surge
PUERTO RICO, JUL 13 – Bad Bunny's 30-show residency in San Juan is expected to generate over $200 million and create more than 3,600 jobs, boosting Puerto Rico's economy and cultural pride.
- Bad Bunny launched his 30-show residency 'No Me Quiero Ir de Aquí' at the Coliseo de Puerto Rico in San Juan on July 11, 2025.
- The residency idea always existed, intensified after a difficult last tour, and the first nine dates were reserved exclusively for local residents.
- The show celebrates Puerto Rican heritage through music, costumes like the pava hat, a ceiba tree stage symbol, and features the new single 'Alambre Pa' performed as the opener.
- Bad Bunny said the residency has 'completely changed,' and a local student declared she admires how outspoken he is about his community.
- The residency is fueling a tourism surge bringing millions to Puerto Rico while prompting conversations about the impact of tourism and cultural preservation.
82 Articles
82 Articles
The day before the start of some thirty concerts in Puerto Rico, with which it is expected to generate millions of dollars for the economy and culture of the island, Bad Bunny published a message: «Local Purchase». The phrase defines the philosophy of the 30 shows planned by the Puerto Rican star in San Juan. The first nine are reserved exclusively for residents of this free state associated with the United States. The remaining 21 will be opene…
With thirty concerts between July and September he will bring money, tourists and visibility to the island where he was born, which for the rest is not going well
His residence of 30 concerts at the Coliseo de San Juan should bring tourists to his native island.

'Shop local': Bad Bunny brings tourism surge to Puerto Rico
The day before Bad Bunny kicked off his blockbuster residency that's expected to bring hundreds of millions of dollars to Puerto Rico while showcasing its rich culture, he posted a simple message: Shop Local.
Jadeando, Bad Bunny, dressed in a light pink suit and a pava, a traditional Puerto Rican hat made of straw, silently watches from the stage while 18,000 fans applaud him. The ovation seems to last an eternity until the Boricua megastar, who at this point transcends the label of reggaetonero, finds her voice and whispers to the microphone: “Thank you, thank you, thank you.”
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