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Backstreet Boys Trademark Their Voices, Joining Taylor Swift and Others Battling AI Deepfakes

Summary by Billboard
Backstreet Boys are moving to trademark the sound of their voices, joining Taylor Swift and a growing chorus of music stars trying to protect themselves from voice cloning and AI deepfakes. In a filing Wednesday (June 24) at the U.S. Patent and Trademark Office, the iconic boy band applied for a trademark registration on an audio clip of the band saying “Hi, we’re the Backstreet Boys.” Related …
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Billboard broke the news in United States on Friday, June 26, 2026.
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