'Why Not?' Europeans Warming up to Chinese Electric Cars
BYD engages public and industry with 3,000 test drives and a 600-square-meter pop-up store, highlighting its fast-charging tech delivering 400 km range in five minutes.
- At IAA Mobility 2025 in Munich, Chinese automaker BYD made a substantial impact, showcasing its products and innovations to industry insiders and the public.
- With European EV sales underwhelming at less than 16%, BYD is focusing on trust-building as it prepares its Hungary factory amid EU tariffs imposed last year.
- BYD highlights fast-charging that it claims can add 400 kilometres in five minutes at Konigsplatz, with around 3,000 test drives expected this week, said BYD.
- Executives say the IAA showing signals strong momentum and commitment as BYD's European sales surged in first half, highlighting expansion plans among European consumers and markets.
- At the biennial show about 100 Chinese auto companies exhibited among 700, yet some European buyers remain sceptical about after-sales support, as Pamina Lohrmann asked `If you drive a Chinese car, which garage would you go to if there are problems?`.
35 Articles
35 Articles

'Why not?' Europeans warming up to Chinese electric cars
Checking out an electric vehicle made by China's BYD at the Munich auto show, German designer Tayo Osobu was impressed by the interior and said she would consider buying one.
The China car manufacturer BYD pushes with all its power onto the German market. What comes to domestic competition can be examined at the IAA these days.
The mood at the Automesse IAA is strange: the German traditional brands are very busy, but there is no real momentum. The new rivals from China currently have it. Now all they have to do is get it on the road.
The Chinese electric car manufacturer BYD expects a massive change in the domestic car industry. A top manager of the company talked about a "blood bath" on the edge of the IAA car trade fair in Munich. (Read more)
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