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Automakers Face an ‘EV Winter’ in 2026 as Sales Growth Slows
Global electric vehicle sales are projected to grow 12% in 2026, slowed by subsidy cuts, policy reversals, and automaker strategy changes, BloombergNEF reports.
- This year, global EV sales are forecast to slow, with 2026 growth projected at just 13%, BloombergNEF says, marking a notable deceleration for the global EV market.
- Beijing's policy moves have shifted incentives by halving its 2026 EV tax break and tightening cash-for-clunkers rules, while the European Union softened its combustion-engine phase-out and U.S. withdrawals of tax credits weakened demand.
- Automakers are adjusting strategies amid weak demand, with Ford Motor Co. shifting the F-150 Lightning to an extended-range hybrid, Tesla deliveries down 16%, and Chinese automakers expanding exports.
- BNEF's forecasts signal near-term contraction as November sales plunged in the United States auto market and BNEF predicts a 15% drop in U.S. passenger EV sales in 2026.
- Falling battery prices and new low-cost models could support a comeback, as the battery industry's costs fell another 8% in 2025 and U.S. automakers plan at least five models near the $35,000 midsize SUV price point in 2026.
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Automakers face an 'EV winter' in 2026 as sales growth slows
·Detroit, United States
Read Full ArticleHow Did Lucid Avoid a 2025 EV Sales Slump?
For many automakers selling electric vehicles in the U.S. this year, the fourth quarter was not a reason for celebration. Tesla’s vehicle deliveries were down 16% compared to the fourth quarter of 2024. Rivian’s overall sales for the year were also down compared to 2024. For the U.S. market, it isn’t hard to find a culprit for this: the Trump administration’s decision to end the federal tax credits for EVs.That was good for EV sales in the third…
Coverage Details
Total News Sources43
Leaning Left4Leaning Right5Center30Last UpdatedBias Distribution77% Center
Bias Distribution
- 77% of the sources are Center
77% Center
C 77%
13%
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