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NWSL Atlanta Expansion Team Announces 7-Year Front-of-Kit Sponsorship Deal with Georgia-Based Aflac
Aflac's seven-year deal includes donations to the Aflac Cancer and Blood Disorder Center and is the National Women’s Soccer League’s most lucrative front-of-kit sponsorship.
- On Wednesday, Aflac signed a seven-year front-of-kit sponsorship placing its Georgia-based name on the Atlanta NWSL team shirts.
- Virgil Miller said the sponsorship was a natural fit because Aflac U.S. is Georgia-based and '80% of healthcare decisions are made by women'.
- Attendance will be capped at approximately 28,000, and Arthur Blank, owner of the Atlanta expansion team, is investing in training site development in the city.
- The sponsorship includes a charitable donation, with part of Aflac U.S.'s contribution going to the Aflac Cancer and Blood Disorder Center at Children's Healthcare of Atlanta, while financial terms were not released.
- Atlanta will debut in 2028 as the NWSL's 17th team following Boston and Denver, and Virgil Miller said the league has seen four consecutive years of viewership growth.
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NWSL Atlanta expansion team announces 7-year front-of-kit sponsorship deal with Georgia-based Aflac
Atlanta's expansion National Women's Soccer League team and Aflac have announced a front-of-kit sponsorship deal. Atlanta's NWSL team will debut in 2028.
·United States
Read Full ArticleAtlanta NWSL Club Signs Women’s Record $28M Jersey Deal With Aflac
Atlanta’s NWSL team does not start play until 2028, but it is already setting new benchmarks. The club signed a seven-year front-of-jersey sponsorship with Aflac that is worth $28 million, according to someone familiar with the details who was not authorized to speak publicly. It is believed to be the largest jersey deal in women’s […]
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Total News Sources19
Leaning Left7Leaning Right1Center7Last UpdatedBias Distribution47% Left, 46% Center
Bias Distribution
- 47% of the sources lean Left, 46% of the sources are Center
47% Left
L 47%
C 46%
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