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What to Expect (and Not Expect) From yet Another September Apple Event
Apple's iPhone 17 launch on September 9 introduces new colors, improved display, and a 120Hz refresh rate; pricing may rise by $50 amid tariff uncertainties, analysts say.
- On Tuesday, September 9, Apple will unveil the iPhone 17 lineup during its 'Awe dropping' event at 10 a.m. PT/1 p.m. ET, featuring four new iPhone 17 models and other devices.
- Apple's September events traditionally launch new iPhones as part of its annual product cycle, positioning the iPhone 17 against Samsung's Galaxy S26 in next year's flagship race.
- Rumors point to model-specific changes such as the standard iPhone 17's 6.3-inch display with ProMotion 120Hz and the iPhone 17 Pro's 48-megapixel telephoto plus vapor chamber cooling.
- Analysts predict pre-orders will start September 12 with full release September 19, prices ranging from $799 to $1,199 including a $50 increase and $100 premium for 17 Pro amid tariff risks from President Trump.
- IOS 26 will arrive preinstalled on the new phones, compatible back through iPhone 11, while Samsung's Galaxy S26 launches early next year, intensifying competition.
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Is Apple Stock a Buy Before Its Sept. 9 “Awe-Dropping” Event?
Key Points Apple’s (AAPL) “Awe-Dropping” event on September 9, 2025, is expected to unveil the iPhone 17 series and AI-driven features to counter perceptions of stagnation. The company has lagged in AI and faced criticism for iterative product updates, impacting its stock performance. The event’s bold branding raises hopes for a transformative reveal, but whether it justifies buying AAPL depends on its ability to drive growth. Nvidia made ea…
·New York, United States
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September 9th takes place the most anticipated event of the year for Apple, where the new iPhone 17 Air will be presented along with other popular products.
·Madrid, Spain
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Total News Sources16
Leaning Left2Leaning Right0Center8Last UpdatedBias Distribution80% Center
Bias Distribution
- 80% of the sources are Center
80% Center
L 20%
C 80%
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