Apple to change app data consent rules, German regulator says
Apple will redesign consent pop-ups for third-party apps and allow combined privacy prompts as part of a seven-year settlement monitored by a trustee.
- On Aug 17, Apple agreed to revise rules governing how Developers use personal data for targeted advertising across the European Union, closing a years-long investigation in Germany.
- The Federal Cartel Office initiated the probe after finding the Apple App Tracking Transparency framework granted its own apps more favorable consent prompts than those used by third-party developers, including Facebook parent Meta Platforms.
- Under these commitments, Apple must redesign consent pop-ups to be visually and linguistically neutral within four months, while third-party publishers gain flexibility to combine data-protection requests.
- These Commitments run for seven years and will be monitored by an appointed trustee, ensuring Apple cannot revert design changes once immediate regulatory scrutiny fades.
112 Articles
112 Articles
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