US EditionApple Reportedly Cuts iPhone Air Production, Ramps Up Other Flagship Models
Apple is cutting iPhone Air production by about 1 million units due to weak demand while increasing iPhone 17 orders by 2 million amid strong sales, Mizuho Securities reported.
- Mizuho Securities and The Elec reported Apple plans to cut iPhone Air production by about 1 million units amid shifting output for other models.
- The iPhone Air, despite its engineering feats, has produced underwhelming sales as analysts say its pricier cost than the iPhone 17 and lower battery capacity hurt demand.
- Supplier data indicate Apple is boosting iPhone 17 production by 2 million units and increasing output of iPhone 17 Pro and iPhone 17 Pro Max models due to strong sales.
- In China, the iPhone Air sold out in hours and one Chinese retailer recorded over 5 million reservations, while estimated production volume ranges between 19 and 21 million units.
66 Articles
66 Articles
Too Slim to Succeed? Why No One Is Buying the iPhone 17 Air
When Apple introduced the iPhone 17 Air, it was positioned as the sleekest and most lightweight model in the iPhone 17 lineup, a device meant to appeal to users who love elegance and portability. But just months after launch, things aren’t looking too bright for the Air. According to a new Nikkei Asia report, Apple has significantly reduced production plans for the iPhone 17 Air, while ramping up production for the iPhone 17 and iPhone 17 Pro. T…
iPhone Air Demand Falls Short of Expectations, Apple To Cut Production and Shipments Capacity | 📲 LatestLY
Apple is reportedly scaling back production of its iPhone Air due to weaker demand. Analyst Ming-Chi Kuo noted that the supply chain is reducing shipments and manufacturing capacity, and most suppliers are expected to cut capacity by over 80% by Q1 2026. Check for further details here. 📲 iPhone Air Demand Falls Short of Expectations, Apple To Cut Production and Shipments Capacity.
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