Apple to Open App Store to Competitors in EU as It Seeks to Avoid Fines
- Apple announced changes to its European App Store policies on June 26 to comply with the EU's Digital Markets Act and avoid a 500 million euro fine.
- This follows a year-long EU investigation into Apple's anti-steering rules that restricted developers from directing users to external payment options.
- Apple’s updated policy imposes a 5% charge on transactions involving digital content bought through channels other than the App Store, along with a €0.50 fee for each app installation exceeding one million downloads.
- A spokesperson for the European Commission stated that the commission will review the updated business terms to determine if they align with the requirements of the DMA and plans to gather input from market participants before making further decisions.
- Apple plans to appeal the penalty in EU courts but believes complying with the new rules could help avoid escalating fines up to 5% of its average daily global revenue.
35 Articles
35 Articles


Developers are given more freedom to lead users to purchase opportunities outside of Apple's App Store, and a new tax structure is to be established.
Apple is once again in the European Union’s sights, facing a new critical judgment about the practices of its App Store. The European Commission has reiterated its preliminary objections, accusing Cupertino’s technological giant of failing to comply with the Digital Markets Act (DMA) by restricting developers’ ability to direct users outside their ecosystem to shop. This is the second time in less than a year that Apple is under EU scrutiny for …
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