US EditionApple Shares Vibrant New Apple TV Intro with Music by FINNEAS
Apple's rebranding removes the plus symbol and introduces a new intro composed by FINNEAS, aiming for a unified and vibrant brand identity for its streaming service.
- Last month, Apple announced rebranding Apple TV+ to Apple TV and on Monday released a short intro video featuring a color graphic and minimalist music by FINNEAS.
- As part of the rebrand, Apple dropped the '+' to start a more vibrant brand identity, first appearing in iOS 26.1 with an updated Apple TV app icon and removal on the Apple website.
- Apple produced three mnemonic lengths including a five-second mnemonic for programming, a one-second mnemonic for trailers, and a 12-second mnemonic exclusive to movie theaters.
- The rebrand creates naming confusion by leaving Apple overseeing three Apple TV entities, while Apple's new sound mark signals program starts and could become FINNEAS's most-listened-to piece.
- Apple said the launch is `just the beginning`, while FINNEAS described his mnemonic as distinctive, hearing it 10 times daily during bingeing, approached by David Taylor.
12 Articles
12 Articles
Apple TV's rebrand introduces a new logo and a signature sound
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Apple unveils new Apple TV title card and it's very different
Macworld About three weeks ago, we got word that Apple was changing the name of its Apple TV+ streaming service to Apple TV. However, the announcement was followed by inconsistent implementation; for example, the app in recent xOS 26 releases was renamed Apple TV, but Apple TV+ references are still present within the service. And Apple still airs commercials that say Apple TV+. On Tuesday, Apple made another announcement about Apple TV. On X, t…
Apple unveils today the new jingle of its Apple TV streaming service, replacing Apple TV+. As a reminder, the name change has been in place for a few weeks now. A new intro for Apple TV The new jingle is short, it is to be found below. In an interview with Variety, the artist and [...] Read more... Follow iPhoneAddict.fr on Facebook, and follow us on Twitter Don't forget to download our free iAddict app for iPhone and iPad (link App Store) The a…
Apple Retail Stores Set for Overnight Event on November 12 Amid Reports of New Product Launches and Holiday Preparations ~ My Mobile India
Highlights Apple retail stores will undergo overnight updates on November 11, likely for new product launches or holiday-themed in-store changes. Rumours suggest updates to Apple TV and HomePod mini with new chipsets and wireless tech, though release timing remains uncertain. Apple plans to launch 15+ products in 2026 including foldable iPhones, revamped Siri, OLED iPad […] The post Apple Retail Stores Set for Overnight Event on November 12 Amid…
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