American Eagle's Holiday Plot Twist? Martha Stewart in Denim

American Eagle Found a New Jeans Model

Move over, Sydney Sweeney. American Eagle’s denim line is officially moving on with cookware queen Martha Stewart for its holiday campaign.

Martha Stewart wears denim and diamonds for American Eagle's latest...

Martha Stewart was just revealed as the new fact of American Eagle’s holiday campaign, dressed in head-to-toe denim and diamonds.

Martha Stewart Thinks Skinny Jeans Will Always Look "Effortless"—And Her Favorite Pair Is Surprisingly Affordable

The quintessential hostess stars in a new campaign with American Eagle ahead of the holidays.American EagleFor as long as I can remember, Martha Stewart has been the blueprint for hosting the right way. That sentiment feels especially pertinent around the holiday season, when festive gatherings and parties seem to fill every week of the calendar. From perfectly plated dishes to meticulously curated tablescapes, there’s so much to learn from Stew…

Martha Stewart Teams Up with American Eagle to Prove Denim Is the Most 'Universal' Gift This Holiday Season

"Denim is a universal gift that works for everyone on your list," Stewart tells PEOPLEAmerican Eagle Martha Stewart for American EagleNEED TO KNOWMartha Stewart stars in American Eagle's holiday gifting campaign spotlighting denim as the gift that never goes out of style"Jeans have always been a staple in my wardrobe, and giving a great pair of AE jeans is always a nice gift to give," the lifestyle guru tells PEOPLEStewart also shares her go-to …

Why American Eagle tapped Martha Stewart to extend its reach beyond Gen Z

After making headlines with its fall campaign, the retailer is targeting gift givers and recipients alike for the next chapter of its “Give Great Jeans” holiday push.

American Eagle's Holiday Plot Twist? Martha Stewart in Denim

American Eagle is ending an eventful year with an unexpected star for its holiday campaign: ultimate host and tastemaker, Martha Stewart. Wearing jeans in a denim-hued dreamscape, Stewart is on […]