US Edition
Delta’s AI Spying to “Jack up” Prices Must Be Banned, Lawmakers Say
UNITED STATES, JUL 24 – American Airlines CEO Robert Isom condemns Delta's AI ticket pricing as deceptive, with lawmakers demanding transparency as AI fares rise from 3% to a projected 20% of tickets.
- On Thursday, American Airlines CEO Robert Isom sharply criticized Delta's AI pricing as `bait and switch`, pledging American won't implement it.
- Delta Air Lines is testing AI pricing on about 3% of its network through a partnership with Fetcherr, with plans to expand to 20% by year-end.
- Lawmakers on both sides of the aisle have criticized Delta over its AI pricing plans, with Senator Josh Hawley calling it `the worst thing I have heard from the already awful airline industry`.
- In contrast to pricing, AI will support operations, and Robert Isom said American Airlines will use AI for operations and recovery, `For our customers, it's going to improve their customer experience`.
- One week after Delta's AI testing expanded, Democratic lawmakers moved to ban predatory surveillance pricing and consider government regulation of AI fare setting.
11 Articles
11 Articles
American Airlines' CEO Is Skeptical of AI Fare Pricing
Does the next big thing for AI software involve optimizing airfares? The president of Delta Airlines has spoken about that company’s growing reliance on the algorithm to determine fares, indicating that Delta plans to have AI determine pricing for a growing number of flights in the coming months. That doesn’t mean that the whole industry is on board, however — and the head of another airline has publicly taken a much more skeptical view of this …
American Airlines CEO condemns AI use in setting flight prices - The Points Guy
American Airlines' top executive had harsh words about competitors using artificial intelligence on airfare pricing."I don't think it's appropriate," AA CEO Robert Isom said Thursday, in what was an unusually pointed remark.The comment seemed to be aimed at Delta Air Lines, which earlier this month revealed it's using AI to price about 3% of its domestic network through a partnership with tech firm Fetcherr.On July 10, Delta said it hoped to hav…
The Mercury news
siliconvalley.comAmerican Air CEO says using AI to set fares is a ‘bait and switch’ move
American Airlines Group Inc.'s top executive blasted the use of artificial intelligence in setting air fares, calling the practice inappropriate because it could trick travelers.
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