Prime Video International Boss Urges TV Industry to Embrace AI: ‘It Doesn’t Replace Imagination, It Amplifies It’

Prime Video International Boss Urges TV Industry to Embrace AI: ‘It Doesn’t Replace Imagination, It Amplifies It’

Prime Video international boss Kelly Day has urged the TV industry to embrace change, including AI. Speaking at the Royal Television Society convention in London, Day, who is VP for international at Prime Video and Amazon MGM Studios, listed the ways that AI is being used to speed up and bring down costs throughout the […]

Amazon's Kelly Day Says AI Can Help Unearth Next 'Fleabag'

Amazon’s Prime Video international chief has unashamedly thrown her weight behind the power of artificial intelligence and its use in Prime Video content. Addressing the RTS London Convention, Kelly Day said the controversial tech “brings down costs meaning more stories can be made, more diverse voices can get heard and more creative risks get taken,” […]

Prime Video exec sets out vision for AI in the creative industries

"AI is the next shift. And I believe it's the biggest yet," Kelly Day, head of international at Prime Video told the audience at the RTS Convention in London