Australia sues Amazon unit over alleged breach via Prime Video ads
The regulator alleges five unfair terms let Amazon add ads to Prime Video and charge subscribers A$2.99 more a month to stay ad-free.
- On Tuesday, the Australian Competition and Consumer Commission filed a lawsuit against Amazon Australia in Federal Court, alleging the company used unfair contract terms to unilaterally add advertising to its Prime Video platform.
- The ACCC alleges Amazon Australia used five unfair contract terms against over 1 million annual subscribers between November 2023 and August 2025, forcing changes on customers who had already paid $79 upfront for ad-free service.
- After July 2024, subscribers seeking to maintain ad-free streaming faced an additional $2.99 monthly charge, with ACCC Chair Gina Cass-Gottlieb stating consumers were "left with no choice but to pay more to maintain the service."
- The ACCC claims Amazon US helped draft the contracts and made the global decision to introduce advertising, prompting the regulator to seek penalties, consumer redress, and other court orders against the company.
- Amazon Australia stated it is "reviewing the case filed by the ACCC in detail" and cooperated during the investigation, while the regulator urged all subscription businesses to ensure their contracts comply with Australian Consumer Law.
36 Articles
36 Articles
Amazon sued in Australia after Prime subscribers were made to pay more to remove ads
The Australian Competition and Consumer Commission (ACCC) accuses Amazon Commercial Services Pty Ltd, the local operator of Prime, of breaching Australian Consumer Law.Read Entire Article
Australia's consumer protection agency is suing Amazon.com, alleging that the American retailer used abusive contractual clauses to introduce advertising to more than 850,000 local customers of its streaming service. Exclusive subject for subscribers. For full access, access the link to the article and register.
Australian Consumer Watchdog Sues Amazon for Alleged Unfair Conduct
The Australian Competition and Consumer Commission (ACCC) has launched Federal Court proceedings against Amazon Australia. The ACCC alleges the tech giant included “five unfair contract terms” in its Prime subscriptions with around 1 million customers between November 2023 and August 2025. Amazon Prime is a paid subscription service that offers streaming services and fast delivery of products. The unfair terms meant subscribers who wanted to sta…
Australia's competition regulator takes Amazon to court over alleged unfair Prime subscription contract terms
Australia's competition regulator is taking Amazon to court, alleging its Prime contracts required subscribers to pay AU$2.99 to avoid advertising, with no option for refunds

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