Emmy Awards to Move to Prime Video in 2027 in New 6-Year Deal
The deal is worth more than $120 million and will make the annual ceremony free to stream on Prime Video each September.
- On Tuesday, the Television Academy and Prime Video signed a six-year deal making the streaming service the exclusive home of the Primetime Emmys starting in 2027, ending a seven-decade run on broadcast networks.
- Television Academy Chairman Cris Abrego sought to replace the rotating 'Wheel Deal' between ABC, CBS, Fox, and NBC, which required annual restarts. Continuity over six years would allow the Academy to learn and build year to year.
- Abrego emphasized that keeping the ceremony free to view was non-negotiable for the Academy. No Prime Video subscription will be required, ensuring global access to the event.
- Mike Hopkins, head of Prime Video and Amazon MGM Studios, aims to create a 'global event' attracting younger audiences through production innovation. Hopkins said Prime Video will promote Emmy nominees throughout the year to drive viewership.
- This shift follows the Oscars' move to YouTube, addressing industry-wide viewership declines. The Emmys dropped from over 20 million viewers at its peak to around 7 million today.
132 Articles
132 Articles
The Emmy Awards change at home: Prime Video will broadcast the ceremony exclusively and globally for six years starting in 2027.
Emmys moving to Prime Video in 2027 - Regional Media News
The Emmys have a new home. Starting in 2027, the Emmy Awards will stream exclusively on Prime Video as part of a six-year deal between the Television Academy and the Amazon-owned streaming service. The new deal marks an end to the rotating deal among traditional [...]
Emmy Awards go from traditional TV to streaming for the first time in Welsh history, Amazon Prime Video will be broadcasting the ceremony starting in 2027, announced Tuesday the American Academy of Television. Emmy Awards Gala will be able to be watched without subscription globally and will continue to be held in September, he said...
Emmy Awards will leave television open and reach Prime Video in 2027, after seven decades of traditional broadcasts
Coverage Details
Bias Distribution
- 56% of the sources are Center
Factuality
To view factuality data please Upgrade to Premium
