US Edition
Momentum Commerce Confirms Record Sales for Amazon Prime Day 2025
UNITED STATES, JUL 14 – U.S. online sales reached $24.1 billion with strong category growth and generative AI traffic up 3,300%, while social media influencers drove nearly 20% of sales, Adobe Analytics reported.
- Amazon Prime Day 2025, held from July 8 to 11, resulted in a record-breaking $24.1 billion in online sales across the United States.
- The event was extended from two to four days due to strategic planning amid tariff uncertainties and evolving shopper behaviors.
- Retailers increased discount breadth throughout the event, boosting sales in categories like appliances and office supplies .
- Influencers were responsible for 19.9% of sales and converted shoppers at a rate tenfold higher than social media channels overall, while generative AI tools boosted traffic to retail websites by 3,300%.
- The success implies that extending the sale to four days and leveraging influencers and AI significantly enhanced consumer engagement and overall U.S. e-commerce growth.
24 Articles
24 Articles
Amazon launched 30 years ago with one product. Now it's an empire that sells everything.
Amazon's website in 1995AmazonAmazon launched 30 years ago on Wednesday.Its first website touted "one million titles" of books and notifications for new releases.Founder and former CEO Jeff Bezos started Amazon in Seattle in 1995.The biggest name in e-commerce got its start 30 years ago Wednesday.Amazon launched on July 16, 1995. Back then, there was no Whole Foods, AWS, Prime Day, or most of the other things that the company has become famous f…
Amazon Made $24B on Prime Day — So Who’s Really Boycotting?
CANADA – 2025/07/05: In this photo illustration, the Amazon Prime Day logo is seen displayed on a smartphone screen. (Photo Illustration by Thomas Fuller/SOPA Images/LightRocket via Getty Images) By Kimberly Wilson ·Updated July 15, 2025 Getting your Trinity Audio player ready… Someone is lying.Because if we’ve all been boycotting Target and Amazon, then how did this year’s Amazon Prime Day event (July 8-11), make record-breaking sales?The numbe…
The Amazon Prime Day 2025 will last, for the first time, seven days, the longest in its history. It is the digital event in which the e-commerce platform offers discounts to Amazon Prime membership subscribers. This year, the categories of technology and electronics concentrate most of the offers. The phenomenon coincides with the recent results of the Hot Sale 2025, organized by the Mexican Association of Online Sales (AMVO), last May. Accordin…
Amazon : Prime Day 2025 Breaks Records With Billions In Customer Savings
(RTTNews) - Amazon announced today that Prime Day 2025 was its biggest event ever, with customers saving billions across more than 35 product categories—more than in any previous Prime Day. This year's four-day sale broke records for sales volume and the number of items sold, sur
According to an analysis of Adobe online spending only in the US during the four days of Prime Day reached $24.1 billion
Coverage Details
Bias Distribution
- 58% of the sources are Center
To view factuality data please Upgrade to Premium
