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Amazon adds perishable foods to same-day delivery to take on Instacart, Walmart
Amazon now offers same-day delivery of perishable groceries in over 1,000 U.S. cities, with plans to expand to 2,300 by year-end to boost market share in the $1 trillion grocery sector.
- Amazon expanded its Same-Day Delivery service to include perishable groceries across more than 1,000 U.S. cities in 2025.
- This expansion followed years of retooling Amazon's grocery business and reorganizing Whole Foods Market closer to Amazon’s umbrella in June 2025.
- The service provides free same-day delivery for Prime subscribers on purchases exceeding $25, while non-Prime customers pay a flat rate of $12.99, with temperature-controlled handling and thorough quality inspections included.
- Amazon reported generating more than $100 billion in grocery and household product revenue last year, not counting figures from Whole Foods, and CEO Andy Jassy described the fresh food pilot as highly successful with strong customer engagement.
- This expansion is expected to increase Amazon’s grocery market share and pressure competitors like Walmart, Kroger, and Instacart in quick-commerce delivery.
176 Articles
176 Articles
Amazon expands same-day delivery service to include perishable food items in over 1,000 cities
Amazon announced Wednesday it is expanding its same-day delivery service to include thousands of perishable food items, marking the retail giant's latest move to compete with delivery options available through Walmart+ and Instacart.Shoppers in more than 1,000 cities and towns across the U.S. can now include fresh groceries — like dairy, produce, seafood, frozen foods, baked goods and meat — in their same-day delivery orders, according to a news…
Amazon Expands Grocery Delivery, Pressuring Rivals
Amazon is now rolling out a service where its Prime members can order their blueberries and milk at the same time as basic items like batteries and T-shirts and get them within hours. The online juggernaut said Wednesday that customers in more than 1,000 cities and towns now have...
Amazon.com plans to deliver groceries on the same day in 2 thousand 300 cities by the end of the year, which is more than double the current figure and marks its latest attempt to break into the grocery industry, valued at $1 trillion and led by its main retail competitor, Walmart.Customers will be able to order perishable products such as fruits and vegetables, dairy, meat, seafood and bakery products, as well as frozen food and household items…
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