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Amazon CEO warns prices have gone up from tariffs

Amazon CEO Andy Jassy said tariffs raised by the Trump administration have contributed to higher prices as inventory buffers ran out and sellers passed costs to consumers.

  • On Tuesday, Amazon CEO Andy Jassy said President Trump’s tariffs may be partly driving higher prices on Amazon in a CNBC interview at the World Economic Forum in Davos, Switzerland.
  • Last spring, Amazon and its network of third-party sellers stocked up on inventory ahead of tariffs, while agricultural shocks earlier this year trimmed supplies, including droughts hitting Brazil and Vietnam and a 40% tariff on Brazil.
  • An Amazon spokesperson said overall prices remain within normal fluctuations, while Walmart, Target and Home Depot have said tariffs raise costs, with some sellers passing increases to consumers and others absorbing them.
  • The White House responded that exporters will shoulder the tariff bill, Kush Desai said the average U.S. tariff has risen almost tenfold, while Amazon limited the tariff display plan to Haul, its spinoff selling items below $30.
  • Consumers may feel tariff effects across everyday groceries, with cookies, potato chips, bacon, cheddar cheese and orange juice rising this year, while egg prices fell to 286 per dozen.
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Amazon CEO warns prices have gone up from tariffs

"So you start to see some of the tariffs creep into some of the prices, some of the items," Amazon CEO Andy Jassy said. "Some sellers are deciding that they’re passing on those higher costs to consumers."

·Birmingham, United States
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Tariffs have become one of the most relevant aspects regarding the immediate future of the online trade sector. We recently saw how the inclusion of these tariffs put rope around the neck of platforms like Shein or Temu. However, the inclusion of these tariffs imposed in the United States also begins to become visible in the prices of some products sold on much larger platforms, such as Amazon.

Amazon's CEO, admitted that Donald Trump's customs duties may well increase prices on his platform.

Amazon CEO Andy Jassy admitted on Tuesday at the World Economic Forum in Davos that the Donald Trump administration's new tariff policies are starting to have a real impact on product prices on the platform. Jassy called this phenomenon "tariff creep," pointing out that import fees are increasingly filtering into final retail prices.

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Bankier.pl broke the news in on Wednesday, January 21, 2026.
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