Almost half of women say car sales are aimed at men
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Almost half of women say car sales are aimed at men
A comprehensive study by Citroen has discovered that most women feel the car-buying process is not geared towards them. In a survey of more than 7,500 drivers in the UK, close to half (48 percent) of female respondents said car dealerships were focused on male customers. Only one in four (25 percent) of the women surveyed by Citroen said they would feel comfortable asking for assistance when viewing vehicles in a showroom. Notably, four times a…
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